Why: Ultra-mild, sulfate-free cleansing; frizz and flyaway reduction; smoothing and softening; color safe.
Who: The curly, coarse, thick, frizzy, unmanageable, unruly(or any combination thereof)
When: Whenever you wash, followed by Straight Conditioner

Why: Frizz and flyaway reduction; smoothing and softening; detangling; color safe
Who: The curly, coarse, thick, frizzy, unmanageable, unruly(or any combination thereof)
When: Whenever you wash, after using Straight Shampoo.

Why: Frizz and flyaway reduction; heat-styling and humidity protection; conditioning
Who: The curly, coarse, thick, frizzy, unmanageable, unruly(or any combination thereof)
When: Anytime for smooth, straight styles, especially after using Straight Shampoo and Conditioner

Why: Humidity protection, heat protection, heat-activated hold, super-soft feel
Who: Curly hair of any type
When: Anytime; after Prep or Tonic Lotion, before heat styling

Why: Lightweight conditioning, shine, hydration, detangling, smoothes flyaways, softens, color-safe
Who: Those who crave shine
When: Whenever you wash, following Let it Shine Shampoo

Why: Lightweight cleansing, shine, color-safe
Who: Those who crave shine
When: Daily; Whenever you wash, followed by Let it Shine Conditioner

Why: Lightweight silicone formula, high shine, reduced flyaways, separation, softness
Who: Those who crave shine
When: Anytime after styling, to shine on (and on...)

Why: Reawaken soft waves or tame hyperactive curls - perfect for mid-morning touchups (and evening revivals).
Who: For all curl types looking to refresh curls throughout the day.
When: Mist anytime throughout the day to tidy and refresh curls (use last when layering with other products).

Why: Oomph, fullness, moisture, control, color-compatible
Who: Fine, thinning, limp, flyaway, and anyone craving fullness
When: Daily; followed by Thickening Conditioner

Why: Mild, nutritious, marine extracts, color-compatible
Who: Practically anyone, ideal for frequent bathers
When: Daily; followed by Seaweed Conditioner

Why: Moisture, shine, fantastic fragrance, color-compatible
Who: Anyone, great for thicker, coarser or ethnic hair types
When: Daily; followed by Creme de Coco Conditioner

Why: Certified organic ingredients, moisture-rich, soothing, lightweight smoothie, color-compatible
Who: Normal-to-dry types; practically anyone
When: Daily; followed by Alojoba Conditioner

Why: Scalp-soothing, aromatic, invigorating, cooling
Who: Anyone, unless very dry or chemically treated
When: Daily; followed by Tonic Lotion

Why: Mild, moisture-rich, color-compatible
Who: Practically anyone, the chemically treated
When: Daily; followed by Super Rich Conditioner, or Deeep Treatment once a week

Why: Clarifying, a weekly detox, deep cleansing, refreshing, balancing, rids build-up: products, minerals, hard water, pollutants, you name it
Who: Anyone, unless chemically treated
When: Weekly (any day will do); a great preparation for a twenty-minute, weekly Deeep Treatment or immediately before a color service (but not after)

Why: Oomph, fullness, moisture, control, color-compatible
Who: Fine, thinning, limp, flyaway, and anyone craving fullness
When: Daily; following Thickening Shampoo

Why: Lightweight moisture, frizz and flyaway control, detangling, curl management, color-compatible
Who: Anyone; a great creme rinse or styling primer for finer hair
When: Daily; in the shower or afterward, alone or in combination with styling products

Why: Mild, nutritious, marine extracts, color-compatible
Who: Practically anyone, ideal for frequent bathers
When: Daily; following Seaweed Shampoo

Why: Moisture, shine, fantastic fragrance, smoothing, color-compatible
Who: Anyone, great for thicker, coarser or ethnic hair types
When: Daily; following Creme de Coco Shampo

Why: certified organic ingredients, moisture-rich, soothing, lightweight smoothie, color-compatible
Who: Normal-to-dry types; practically anyone
When: Daily; following Alojoba Shampoo

Why: Moisture, nutritious, detangling, color-compatible
Who: Practically anyone; the chemically treated
When: Daily; following Gentle Shampoo

Why: Luxurious moisture, softness, silkiness, gloss and a fantastic fragrance; color-compatible
Who: Anyone, great for thicker, coarser or ethnic hair types
When: Once a week (or as often as you like), following Creme de Coco Shampoo.

Why: Protein-rich repair, deep conditioning, softness, color compatible
Who: Normal-to-dry types; good for the chemically treated
When: Once a week, for twenty minutes (maximum), under heat if possible

Why: Wearing thin? This nightly, leave-in treatment fattens and fortifies over time for thicker, stronger strands and fuller hair (really).
Who: Those wearing thin, the fine, and the ultra-fine.
When: Nightly. Twice-daily for the ultra-fine.

Why: Lower pH than water, detangling, invisible, vitamin-rich, lubricating, a must before styling
Who: Anyone; good for ultra-fine, limp, relatively healthy hair
When: Daily; to detangle and prepare hair for styling; anytime to dampen and reactivate products already in hair; to wet down hair and lubricate the blade while cutting

Why: Lower pH than water, detangling, vitamin-rich, lubricating, moisturizing, scalp-soothing, a must before styling
Who: Anyone; a better choice (than Prep) for dry, coarse, porous or colored hair
When: Daily; to detangle and prepare hair for styling; anytime to dampen and reactivate products already in hair; to wet down hair and lubricate the blade while cutting

Why: Light hold, lightweight, compatibility, heat protection
Who: Anyone; a good choice for fine, frequently styled, fragile or chemically treated hair
When: Anytime; after Prep or Tonic Lotion and before heated tools

Why: Structure, moderate hold, body, heat protection, oomph, fullness
Who: Anyone; not just for fine hair (despite the name)
When: Anytime; after Prep or Tonic Lotion and before heated tools. It can also be used to finish a style for light hold and control.

Why: Strong hold, midweight, body-building
Who: Anyone
When: Anytime; after Prep or Tonic Lotion

Why: Medium to strong hold, flexibility, memory, shine
Who: Anyone
When: Anytime; after Prep or Tonic Lotion; before setting and styling

Why: Super-strong hold, high shine, firm, long-lasting finish
Who: Anyone who wants hair to REALLY stay put.
When: Anytime; after Prep or Tonic, before setting and styling

Why: Texture, separation, satin finish, moisture, volume control, smoothness
Who: Anyone; use very sparingly on very fine hair; good for thick, coarse, and afro textures or dry hair; good for men, minimalists or one-minute styling
When: Anytime; after Prep or Tonic Lotion, on its own or with other products to add texture and shine

Why: Texture, separation, sheen, moisture, anti-frizz, lustre
Who: Anyone; use very sparingly on very fine hair; good for thick, coarse, or dry hair
When: Anytime; after Prep or Tonic Lotion, on its own or with other products to add texture and shine

Why: Texture, soft hold, shine, separation, water soluble
Who: Anyone
When: Anytime; after Prep or Tonic Lotion, before styling

Why: Texture, strong hold, flexibility, shine, separation, sleekness
Who: Anyone; a natural for short hair; won't overwhelm fine hair
When: Anytime; after Prep or Tonic Lotion, (wait until dry) before styling

Why: Form, lightweight structure, texture, flexible hold, matte finish, separation, water soluble
Who: Anyone; a natural for short hair; won't overwhelm fine hair; perfect for highly textural cuts
When: Anytime; after Prep or Tonic Lotion, (wait until dry) before styling

Why: Lightweight, humidity protection, shine, flyaway control
Who: Anyone; good for curls and frizz-prone types
When: Anytime; after Prep or Tonic Lotion, before, during and after styling

Why: Keep curls together regardless of heat or humidity with flexible, durable hold.
Who: A must for curly types in need of more hold and structure
When: After using Smoothing Shampoo and Conditioner or Nourishing Masque.

Why: shine, sleek texture, frizz and flyaway control, lightweight, Silicone: humidity protection, sheen, control Esters: sheen, control
Who: those lacking lustre, especially good for naturally dry or dull hair
When: use with hot tools or after styling for smooth texture, high shine and a polished finish

Why: Workable hold, lightweight, heat protection, pump spray
Who: Anyone
When: Anytime; after Prep or Tonic Lotion, during styling; excellent for use with curling tongs, flat irons and the like

Why: Super-strong hold, long-lasting finish, pump spray (wet application)
Who: Anyone
When: As a last step to finish and hold when hair is dry and styled

Why: Workable control, lightweight, heat protection, fine aerosol mist, environmentally safe
Who: Anyone; one of the most popular editorial stylist tools in the industry
When: Anytime; after Prep or Tonic Lotion, during styling

Why: Flexible hold, heat protection, memory
Who: Anyone
When: Excellent while styling dry hair, with heat tools or as a flexible finishing spray.

Why: Strong hold, fine aerosol mist, no residue, no flakes, environmentally safe
Who: Anyone
When: Anytime; after Prep or Tonic Lotion, Thickening Spray, Styling Lotion or any structure product, after styling to set

Why: instant fullness, blended roots, no-slip updos, dry cleansing
Who: ideal for oily hair, styling fine hair and root touch-ups
When: daily; on dry hair

Why: Texture, matte finish, volume, light hold, body
Who: Anyone; excellent for wavy types and landlocked surfers with winter blues; adds body to fine hair; a nice texture for silver hair
When: Anytime; after Prep or Tonic Lotion, before styling

Why: The truly damaged (who regularly color, straighten or perm).
Who: Whenever you wash, followed by Mending Conditioner or Masque.
When: Wet hair, lather. Rinse.

Why: This rich conditioner begins repairing damage without stripping color, wilting perms or reverting chemically straightened hair.
Who: The truly damaged (who regularly color, straighten or perm).
When: After cleansing with Mending Shampoo, followed by Mending Complex.

Why: This potent, daily leave-in treatment penetrates and seals the cuticle for sustained repair, shine, protection and flyaway control.
Who: The truly damaged (who regularly color, straighten or perm).
When: Daily.

Why: For ultimate repair, this weekly masque restores strength, increases elasticity and detangles to leave hair marvelously manageable.
Who: The truly damaged (who regularly color, straighten or perm).
When: Once a week, followed by Mending Complex.

Why: This ultra-mild cleanser begins treating hair without sapping moisture.
Who: The terribly thirsty (from chronic dryness or repeated heat styling and brush strokes).
When: Whenever you wash, followed by Mending Conditioner or Masque.

Why: This hydrating conditioner begins replenishing vital moisture in the shower.
Who: The terribly thirsty (from chronic dryness or repeated heat styling and brush strokes).
When: After cleansing with Quenching Shampoo, followed by Quenching Complex.

Why: A potent, daily, leave-in treatment that quenches the cuticle smooth, seals in moisture, renews shine and protects (keeping flyaways... away).
Who: The terribly thirsty (from chronic dryness or repeated heat styling and brush strokes).
When: Daily.

Why: Used weekly, this profound hydrator restores natural moisture barrier for supple softness, strength and sublime detangling.
Who: The terribly thirsty (from chronic dryness or repeated heat styling and brush strokes).
When: Once a week, followed by Quenching Complex.

Why: Shine, strength, vibrance, balance, color retention
Who: Anyone who colors their hair
When: Use every second washing

Why: Shine, softness, strength, vibrance, balance, color retention
Who: Anyone who colors their hair
When: Use every second washing

Why: Gently cleanse and help curls take shape right out of the shower - shiny and frizz-free.
Who: A must for anyone with naturally (or chemically) curly hair.
When: Whenever you wash, followed by Smoothing Conditioner or Nourishing Masque and Curl Conscious styling products.

Why: Turn tangles into tendrils with this whisper-light yet thorough curl-enhancing conditioner.
Who: A must for anyone with naturally (or chemically) curly hair.
When: Whenever you wash, following Smoothing Shampoo; once a week (or as needed); supplement with Nourishing Mask.

Why: This deep conditioning masque softens texture and helps curls feel fabulous without adding weight.
Who: Curly hair types looking for lightweight, yet intense, deep conditioning.
When: Once a week (or as needed), following Smoothing Shampoo (thirsty curls can use it in place of an everyday conditioner).

Why: Support soft, fine curls that tend to droop - keep them shapely and resilient.
Who: A must for anyone with naturally (or chemically) curly hair.
When: After using Smoothing Shampoo and Conditioner or Nourishing Masque.

Why: Smooth, soften and loosen tight curls that tend to frizz - keep them tamed and defined (without crunchiness).
Who: A must for anyone with naturally or chemically curly hair.
When: After using Smoothing Shampoo and Conditioner or Nourishing Masque.

Who’s the richest of them all? Drench hair in the deepest moisture, soaking up softness and shine without weighing hair down. With locks this sleek, tangles become a distant memory.Massage, indulge (for at least one minute), rinse.

A super-rich indulgence. This creme de la creme deep-hydrating masque transforms even the driest, most over-it hair, leaving it supremely soft and irresistibly touchable. Thick hair may splurge daily; others will love as a weekly soak. Massage, indulge (for as long as you want), rinse.

Finally tame your tresses. Curly, kinky, impossibly thick hair gets instant moisture gratification and even a bit of devolumization, leaving it smooth, sleek and completely under control. Lather, indulge, rinse.

Control the uncontrollable. This extra-rich conditioner tames and softens even the coarsest locks with a unique blend of flower and plant extracts. Lasting, weightless moisture silkens and detangles, preparing your hair for a life without frizz. Massage, indulge (for at least one minute), rinse.

Every morning should start with a little indulgence, such as this rich daily cleanser, custom-blended from the most exclusive ingredients to silken, detangle and protect. Prepare your hair for glamour. Lather, indulge, rinse.

Oribe spared nothing in crafting this restorative daily moisturizer. Hydrating polymers revive youthful shine for lustrous, healthy locks and detangle for ease of combing throughout the day. Conditioner just got luxurious. Enjoy. Massage, indulge (for at least one minute), rinse.

Lather in lasting luster and elegant polish. This moisturizing shampoo highlights the chicest sheen for the ultimate illumination. So Brilliant. Lather, indulge, rinse.

Condition in brilliance. This fortifying polishing treatment magnifies shine and unteases tangles without making hair dull in any way. Now go dazzle them. Massage, indulge (for at least one minute), rinse.

An ultra-gentle cleanser for ultra-beautiful color. Extend the bright, happy life of your dye with high-tech ingredients that target damaged areas for intense moisture treatment and protect your hue from the elements. Lather, indulge, rinse.

This rich, restorative conditioner extends the life of your dye while soothing over-processed, color-treated hair (you know who you are). Enhanced environmental protection keeps color-sapping UV rays at bay. Massage, indulge (for at least one minute), rinse.

Because everyone needs a little largesse. Body-building polymers wash in truly uplifting volume and thickness, while rare botanical extracts leave hair full, lush, strong and easy to love. Lather, indulge, rinse.

Because you should always think big. This body-building gel-cream moisturizer provides uplifting support for effortless combing, styling, glamorizing. Massage, indulge (for at least one minute), rinse.

Superior style and substantial shine are a quarter-size dollop away. This stylists’ staple offers firm yet flexible all-day hold and tames frizz with rich moisturizers. Loves curly and straight hair equally. Work through hair (wet or dry). Style.

Forget what you know about gel. This magical, gold-flecked potion with active moisturizing agents brings sophisticated hold with shine rather than stiffness. Gorgeous. Work through wet hair. Air dry, blow out—your call.

A modern cream gel for intense hold, architectural styling and shine. Hair does exactly what it's told - whether spiked or slicked -and stays that way. Enriched with light-reflecting particles and hair-strengthening compounds. Work through wet hair, comb if desired, style. Sets quickly; stays hard.

Perfection at your fingertips. Rich in exotic oils, this ultra-luxe, Swiss-made finishing product softens and sleekens even damaged hair, bringing out elegant inner shine with light control and natural body - it's a miracle. The finishing touch. Work through hair where desired. Use as a frizz-taming refresher throughout the day.

A luxe reinvention of leave-in conditioner, this supreme cream satisfies the thirstiest hair, calming frizz, elevating shine and restoring hair to supernatural softness. Especially loved by medium-to-thick and extra-long hair. Work into wet hair. Blowout or dry naturally. Use on strays throughout the day.

Soft, sexy, youthful curls don't always come naturally. This elegant activator adds amazing texture and definition, with shine-boosting, frizz-eliminating, crunch-free satin hold that enhances your sultriest asset. Work through wet hair. Diffuse, dry naturally, set into pin curls - whatever makes you curliest.

Sleek back your hair with super-rich gold highlights for instant lustrous glamour. Excellent for use on pleasure craft, in convertibles or anywhere a little seduction is needed. Smooth onto wet or dry hair and style sexily. Add string bikini and dark glasses. Warning: Might shine your clothes, too. Undress with care. Shampoo thoroughly (maybe even twice).

Detailed styles get thoroughly modern texture with this flexible paste wax. Loved by layers for its volumizing hold that adds substantial softness, separation and semi-matte luster. Rub between palms. Run through hair. Style with flair.

Movie star, rock star, rebel: American icons have always used pomade. This cult classic is an Oribe original, ideal for those with extreme control issues who need to shine the brightest. Warning: May be difficult to wash out. (Then again, it DOES look better the next day…) Rub in hands. Run through hair.

This high-gloss, flexible finishing spray delivers a patent sheen with the softest touch. The perfect polished top coat; it can be left untouched for a lacquer finish, gently mussed for light texture and shine, or used with hot irons for sealed-in shimmer. Shake, spray, let dry.

Bigger, better, full-on glamorous hair. This invisible dry hair spray builds in incredible volume and sexy texture. Patented polymers absorb oil at the roots, leaving you with just-styled hair for days (and nights). Shake. Spray where you want volume and style. A brilliant alternative to dry shampoo.

Superfine’s super strong sibling takes hair spray to the next level, locking in must-hold styles with lustrous, natural shine. Shake then style.

For the ultimate blowout. This ultra-lightweight mist smoothes even the worst-behaved mop while speeding dry time. It also repairs split ends, nourishes, softens and strengthens the hair, giving it healthy body and shine. Spray on damp hair from mid-shaft to ends; go section by section to blow even straighter.

This anti-humidity finishing spray shields hair from frizz on the sultriest of days (and nights), protecting sleek blowouts and perfect curls alike. Miami-tested. Spray on dry, styled hair. Flip head over, repeat.

A sheer, modern hairspray with medium hold. Oribe designed Superfine to bring new technology to old-style glamour, resulting in flexible, brushable, shiny-soft control. The exclusive ultra-dry finish won't dampen or dull smooth styles. Shake, style, tame.

Get hair higher with weightless mane-plumping mist. New age polymers swell each hair shaft for incredible lushness, natural body and brilliant luster. Spray on wet hair from roots to tips. Blow-dry to bigness.

- Color Safe
- Sulfate, phosphate and paraben free

- Color Safe
- Sulfate, phosphate and paraben free

- Restructures and fortifies
- Nourishes with protein rich formula
- Improves texture
- No heat required/finish with conditioner

- Rehydrates
- Restores Manageability
- Improves elasticity
- No heat required

- Non-sticky weightless hold
- Enhances shine
- Leaves no residue

- Infuses hair with veil of shine
- Enhances color and highlights
- Prevents hair static

- Leave-in-conditioner
- Defines curls
- Eliminates frizz

- Hydrates
- Provides soft hold
- Facilitates movement

- Revives hair
- Strengthens and conditions
- Reduces drying time

- For blonde or fine hair
- Revives hair
- Strengthens and conditions
- Reduces drying time

New Enhanced Formula! This advanced RevitaLash® formula contains a proprietary blend of proven functional cosmetic ingredients pioneered by Athena, combined with an infusion of powerful peptides and soothing botanicals, designed to both beautify and nourish the eyelashes.

Now, beautifully shaped eyebrows are easier to achieve than ever before with the help of RevitaBrow®! Utilizing the power of peptides and botanicals for strengthening, conditioning and nourishing, and advanced technology, RevitaBrow® helps revitalize eyebrows so they look thicker and fuller

Packed with conditioning agents like Ginkgo Biloba, Ginseng Root, Japonica, fruit extracts and wheat proteins, Hair by RevitaLash® is revitalizing and easy to use. All you need is one or two pumps massaged into areas where you want the hair to appear thicker and fuller is all that is necessary.